Riot Games introduced LoL Esports, which it positioned as the League of Legends Esports brand. The platform is intended to host esports competition on a global scale and important esports experiences for fans around the world.
“Stating that they aim to increase the entertainment experience of billions of LoL esports fans around the worldRiot Games Global Esports Leader John Needham said “It all starts with building a healthy global esports structure supported by exciting competition, sustainable growth, the latest technologies, innovative entertainment understanding and the integrity of the ecosystem. Everything from exciting regional league tournaments with millions of fans from all over the world to the iconic trophy lifting ceremony of the World Championships will now be under the umbrella of LoL Esports.”
League of Legends is entering its 10th year with the new LoL Esports brand.
League of Legends is entering its 10th year with the new LoL Esports brand. LoL Esports will meet esports enthusiasts with its new corporate identity inspired by Magic Valley. Since its inception in 2010, League of Legends has become the world’s most popular global esports, setting a world record with an average of 21.8 viewers per minute at the 2019 World Championship Final. League of Legends has become an important industry leader with its technological breakthroughs that redefine the sporting experience, with hundreds of players competing in 12 regional leagues around the world, a rich ecosystem of ever-evolving educational and academic leagues.
During the current Summer Of 2020, regional leagues have also improved significantly, reaching a much wider online audience. According to a recent report by Stream Hatchet, a group of game publishing data analysts at Engine Media/Torque Esports, LoL Esports the four largest leagues , LPL (China), LCK (South Korea), LEC (Europe) and LCS (North America), had a 129% increase in views on Twitch and Youtube This is a testament to how much interest League of Legends esports fans have shown in the sport.
Starting this week, LoL Esports will begin offering more entertainment experiences via its improved digital channel, LoLEsports.com. In addition, three new video series approaching global competition from different angles will be featured on this platform. Thanks to these contents outlined below, fans will have the chance to experience the pinnacle of League of Legends Esports within the framework of 12 regional leagues and global events.
LoL Esports Video Series
Ye new LoL Esports Video Series will be shared through LoL Esports social channels, including YouTube, Facebook and Twitter.
The Highlights of the Day
The summary of the week will share important moments from competitive games, as well as new developments on teams and players (the first broadcast will take place on July 21 and then be broadcast once a week
The Penta
The Penta will present the top five movements taking place around the world each week (the first broadcast will take place on July 22 and then once a week)
Champion Election
Champing’s Choice is a bi-week program in which guests talk about players featured in regional leagues (the first broadcast will take place on July 23 and then be broadcast every two weeks
