Unity announces that it has entered into a merger agreement with IronSource. It will be a new subsidiary of Unity.
IronSource is a platform that allows developers to monetize their apps and turn them into businesses.
With the merger, both companies aim to improve Unity’s services to creators. John Riccitiello, CEO of Unity, said, “We believe the world is a better place with more successful creators. The combination of Unity and IronSource better supports creators of all sizes by providing them with all the tools they need to build and grow successful applications in other consumer-facing industries like gaming and e-commerce.”
In addition, when the deal expires, IronSource CEO Tomer Bar-Zeev will join Unity’s board of directors and serve as a member of Unity’s executive leadership.
Additionally, Unity acquired game engine maker software developer Ziva Dynamics in January.
