Konami announced in a statement that they have signed a long-term partnership agreement with AC Milan, one of the most established clubs in the Italian league. The company has previously announced co-operation with italian teams Atalanta and Napoli. The details of this long-term cooperation and the official statement made are as follows;
Konami signs with Italian football club AC Milan for eFootball
The partnership will officially take effect on July 1, 2022 and will cover a number of licensing rights, including AC Milan’s stadium, 3D face scans of players, especially at the San Siro, and fully licensed jerseys such as Home, Away and Goalkeeper. The integration process for license rights will begin from the summer of 2022. In addition, Konami became the first “Official Training Clothing Partner” in the history of AC Milan as part of the partnership. The men’s team’s training kit will include the eFootball logo on the front and will be released in the next few months along with other details of the partnership.
Naoki Morita, European President of Konami Digital Entertainment B.V., said, “KONAMI is very excited to be working with AC Milan once again. It is an incredible opportunity to become the Main Partner of one of the biggest football clubs in Europe and to be involved in the training kits of our brand. We look forward to working with the club and creating an innovative partnership together.”
Casper Stylsvig, Ac Milan’s Chief Financial Officer, expressed his feelings, saying, “We are pleased that Konami has joined the AC Milan family as one of our Main Partners and is our first Training Clothing Partner for the men’s team. The potential of this collaboration excites us both as a club and as a brand that will allow us to make our debuts together”
