Sony Group Corporation first invested $250 million in Fortnite and Unreal Engine developer Epic Games in July 2020, then $200 million in April 2021. A new one has been added to these investments.
In addition to its previous investments, Kirkbi, the company behind Sony Group Corporation and LEGO, announced a $1 billion investment in Epic Games. Epic received $2 billion in investments in this direction, as the two companies invested separately. Kenichiro Yoshida, President and CEO of Sony Group Corporation, said of the investment: “As an entertainment company, we are excited to invest in Epic, where developers and users share their time.
Epic’s expertise, including the powerful gaming engine, will combine with Sony’s technologies. In this way, new digital experiences will be further enhanced. These investment moves will help us to present to you what we want to do in a shorter time.”
Tim Sweeney, founder and CEO of Epic Games, said: “We need partners who share our vision as we redesign the future of entertainment and game. We found this in our partnership with Sony and KIRKBI. This investment will play a major role in creating a metadata database. In this virtual world, brands will be created, immersive experiences will be presented, and developers will help build communities and communities. This is going to be a world where players can have fun with their friends. “
