Logitech G introduces the Aurora Collection, a combination of aesthetic and innovative technology.
Logitech G introduced the Aurora Collection, designed for all gamers looking for a new experience as well as meeting the needs and expectations of female gamers, at a special event organized in collaboration with MediaMarkt. At the event, information was provided about the G735 Wireless Gaming Headset, G715 Wireless Gaming Keyboard, G713 Gaming Keyboard, G705 Wireless Gaming Mouse and the Aurora Collection consisting of eight exclusive accessories.
Logitech G designs products to enhance gamers’ experiences and bring a different dimension to the gaming world, and continues to develop products that allow all gamers to reflect their own style. Logitech G, which stands out with its products that allow everyone to experience the game to the fullest, has launched a new collection by taking into account the feedback from women who play. At the event where the Aurora Collection, where aesthetics and technology are presented together, was introduced, Logitech Turkey Country Manager Sinem Erdoğmuş Yavuz made an opening speech and Logitech Turkey Gaming Equipment Retailers Customer Manager Yunus Caner Güner shared detailed information about the products with his presentation.
Logitech Turkey Country Manager Sinem Erdoğmuş Yavuz, stating that they have signed products that improve the gaming experience of gamers of all ages all over the world, men and women, and make them feel special, said, “Whether professional or individual, today, everyone is evaluating the game they play as a whole with the environment they create and the devices they use, and they are trying to feel special with this world they create. Our Aurora Collection was created by a team of predominantly female leaders in innovation, design, engineering, and marketing at Logitech. In addition to the performance of the products they use, gamers also pay attention to design, style and trends. This approach is a driving force for us to design and produce better in this field where we are a pioneer and to determine the trends most of the time.”
Developed by female leaders with feedback from women
The Aurora Collection was designed with feedback from women playing games in mind. The collection was brought to life by a team of predominantly female innovation, design, engineering, and marketing leaders at Logitech. It was aimed at meeting the gaming experience needs of a underrepresented segment of gamers and reimagining the future of gaming.
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The G715 Wireless Gaming Keyboard and G713 Gaming Keyboard deliver high performance so gamers can express themselves and play the way they want, while enhancing the feeling with light vibrations. The compact and adjustable height ensures all-day comfort. It can be used anywhere with a rechargeable battery that offers 25 hours of uninterrupted gaming and a LIGHTSPEED wireless or Bluetooth® connection. In order to support long-term gaming sessions, cloud-shaped wrist support is included in the box along with the product. In this way, a more comfortable use is possible.
G705 Wireless Gaming Mouse delivers long-lasting comfort and performance to users with smaller handles
G705 Wireless Gaming Mouse is tailor-made for smaller hands with compact contours and advanced gaming technology. At just 85 grams, G705 is designed for long-lasting gaming, comfort and performance. With an easily accessible DPI cycle thanks to a gaming-grade sensor, ultra-responsive LIGHTSPEED wireless technology, or Bluetooth® connectivity, gamers can achieve their best performance.
G715 and G713 Mechanical Gaming Keyboards enhance the gaming sensation
G735 Wireless Gaming Headset delivers a comfortable, premium experience for those who game for hours
Featuring a hazy white finish, RGB lighting and over-ear dual-channel audio connectivity, G735 is a versatile choice for any gamer. G735 is the new Blue VO for modulating a player’s voice! It features CE microphone technology and the preferred audio settings can be recorded on the G Hub and directly on the headset. The G735 Wireless Gaming Headset also maximizes comfort for all gamers and fits perfectly into smaller head sizes. With more than 56 hours of battery life (no lighting), gamers can enjoy long gaming sessions and experience wireless freedom through Logitech Gnin’s award-winning LIGHTSPEED wireless technology and Bluetooth® connectivity.
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